Need a commercial people actually don't skip?
We create, direct and deliver full campaigns: from concept to a multi-format package ready to run. Cinema aesthetics, performance logic.
If any of this sounds familiar, we fix it
The usual bottlenecks when you need a campaign on air.
If any of this sounds familiar, we fix it
The film looked great, but nobody watched to the end.
The production house delivered one 16:9 and you cropped everything by hand for Reels.
The quote arrived as one closed number, with no visibility inside.
The campaign slipped and missed its media window.
There aren't enough versions to test creative.
The result could belong to any brand, not yours.
How we work differently
Advertising that works is advertising designed for the place it will actually live.
How we work differently
- 01
Concept before camera
No shot is filmed without a central idea strong enough to hold the whole campaign, including the 6-second cutdowns.
- 02
Native multi-format shooting
We frame for 16:9, 9:16 and 4:5 from the set. No improvised crops later.
- 03
Volume of variations
You leave with enough versions to test creative hypotheses in paid media, not a single hero piece.
- 04
Aesthetics that differentiate
Grain, natural light and considered art direction. Your campaign doesn't look like your competitor's.
Recent campaigns
A selection of commercial films directed and finished by Gamut.
Recent campaigns
What's in the delivery
Standard campaign package. Adjustable to your media plan.
What's in the delivery
- 01Hero film (30s / 45s / 60s)
- 026s, 15s and 20s cutdowns
- 0316:9, 9:16, 4:5 and 1:1 versions
- 04Burned-in subtitles plus .srt files
- 05High-resolution set stills
- 06Voice-over and licensed score
- 07ProRes and web H.264 masters
- 08Usage guide for every asset
From brief to air
Four stages, clear deadlines, one owner for each.
From brief to air
01 · Immersion and concept
We map objective, audience and media. We come back with concept, references and script.
02 · Pre-production
Shot list, casting, location, schedule and a line-by-line budget.
03 · Shoot day
A lean, organised set. Watch live or get the end-of-day summary.
04 · Post and delivery
Edit, colour, sound, versions and masters. Two rounds of revisions included.
Frequently asked
Frequently asked
It depends on shoot days, cast, location and post. Lean campaigns start around a single shoot day with a reduced crew; campaigns with cast, closed locations and full art direction scale from there. Send us a budget range and we'll shape a realistic scope for it.
Three to six weeks between concept approval and final master for a standard campaign. Rush projects are possible with an adjusted scope.
Yes. We can start from a raw brief, from your agency's concept, or from an approved script. We always say clearly where we come in.
Yes. We cover the whole Brazilian Northeast with our own crew, and the rest of Brazil with local production partners.
Always. We deliver with a licence matching the contracted usage, or compose original score when the project calls for it.
Your next campaign starts with one message
Your next campaign starts with one message
Tell us the objective, the deadline and where the film will run. We'll come back with scope and budget within one business day.
Disciplines
- 01
Content creationOngoing video production for brands that need to publish constantly, with consistency and direction. - 02
Corporate filmsFilms that explain who you are without sounding corporate: culture, history and results in image. - 03
Architecture filmsSpace, light and material read in movement, for studios, interiors and property launches. - 04
Food filmsFood shot close, at its peak and at the right pace, for restaurants, delivery and food brands.